輔導實戰案例
專注中國實體企業
客戶續單率
客戶滿意度
根據國家(jia)(jia)統計(ji)局(ju)發布的《國民經濟行業(ye)(ye)分(fen)(fen)類》,照明(ming)(ming)(ming)(ming)器(qi)(qi)具(ju)制造行業(ye)(ye)包(bao)括電光源制造、照明(ming)(ming)(ming)(ming)燈(deng)具(ju)制造、舞臺及(ji)場地用(yong)燈(deng)制造、智能照明(ming)(ming)(ming)(ming)器(qi)(qi)具(ju)制造、燈(deng)用(yong)電器(qi)(qi)附件(jian)及(ji)其他照明(ming)(ming)(ming)(ming)器(qi)(qi)具(ju)制造。從照明(ming)(ming)(ming)(ming)應(ying)用(yong)領域看(kan),整個(ge)照明(ming)(ming)(ming)(ming)行業(ye)(ye)分(fen)(fen)為通用(yong)照明(ming)(ming)(ming)(ming)和特殊(shu)照明(ming)(ming)(ming)(ming)。通用(yong)照明(ming)(ming)(ming)(ming)行業(ye)(ye)包(bao)括家(jia)(jia)居照明(ming)(ming)(ming)(ming)、工業(ye)(ye)照明(ming)(ming)(ming)(ming)、商用(yong)照明(ming)(ming)(ming)(ming)、景觀照明(ming)(ming)(ming)(ming)、辦公照明(ming)(ming)(ming)(ming)等細分(fen)(fen)行業(ye)(ye),特殊(shu)照明(ming)(ming)(ming)(ming)分(fen)(fen)為汽車照明(ming)(ming)(ming)(ming)、背光照明(ming)(ming)(ming)(ming)和應(ying)急(ji)照明(ming)(ming)(ming)(ming)3個(ge)細分(fen)(fen)行業(ye)(ye)。
從我(wo)國(guo)(guo)LED照(zhao)(zhao)明市場規(gui)(gui)模(mo)來看,2016-2020年我(wo)國(guo)(guo)LED照(zhao)(zhao)明市場規(gui)(gui)模(mo)保持(chi)波(bo)動變化態(tai)勢(shi)。受全球新冠疫情影響,2020年我(wo)國(guo)(guo)LED照(zhao)(zhao)明市場規(gui)(gui)模(mo)有所(suo)下(xia)降,降至(zhi)7013億(yi)元,同比下(xia)降7.10%。行(xing)業(ye)(ye)競(jing)爭(zheng)格局來看,區域競(jing)爭(zheng)主(zhu)要集中在珠(zhu)三角、長三角地區,企業(ye)(ye)競(jing)爭(zheng)來看,行(xing)業(ye)(ye)大(da)致分(fen)為三個(ge)梯隊,第一梯隊企業(ye)(ye)銷售(shou)收入和資產規(gui)(gui)模(mo)仍具有較(jiao)大(da)差距(ju),行(xing)業(ye)(ye)較(jiao)為分(fen)散,市場集中度較(jiao)低。